Don't just survive, thrive
Rapidly improve customer acquisition and retention
In an ever increasingly complex world, keeping pace with the expectations of customers has never been harder. In years gone by you could establish a competitive advantage by delivering what people wanted, how they wanted it. Today, this is a matter of competitive survival.
To thrive, you need to know how your products, services and touch points are performing from an end-user’s perspective. Only then can you identify the changes that make the most difference from a customer’s perspective.
That’s why forward-thinking companies ask us to measure their success and prioritise the improvements they need to make.
Rapidly resolve specific user experience issues.
Improve conversion rates and campaign performance.
Increase the volume and value of data and financial transactions.
Reduce the cost of customer acquisition and retention.
Secure buy-in and build momentum.
Minimise risk and wastage to maximise RoI.
How we do it?
We use the following techniques to improve business performance and customer satisfaction:
- Business analysis
- Competitor research
- Research strategy
- Generative research
- Evaluative research
- Requirements gathering
- UX strategy
- Expert review
- UX audit
- Concept development
- Product, service & experience design
- Rapid prototyping
- User testing.
Time & Cost
Our improvement services are tailored to each client’s problems and requirements. Project timelines start from 5 days and fees from £10,000 (exc. VAT).
“Border Crossing’s support and insights were core to ensuring our app is centred on our customer’s needs.”